Top 5 Self-Therapy and Journaling Apps in Brazil: Q2 2022 Performance

During the second quarter of 2022, Brazil saw notable activity in the self-therapy and journaling app market. Here's a detailed look at the performance of the top 5 applications on a unified platform, based on data from Sensor Tower.

Cingulo – Mental Wellness experienced fluctuations in its weekly downloads, starting at 44.4K at the end of March and declining to 19.9K by the end of June. In terms of revenue, it peaked at around $7.2K in early April before settling around $5.5K by the end of June. The app's weekly active users ranged from 107.1K to 92.7K over the quarter.

Fabulous: Daily Habit Tracker had a downward trend in weekly revenue, starting at $3.2K and dropping to $1.5K by the end of June. Downloads also saw a decline, from 12.6K at the end of March to 7.8K by late June. However, weekly active users showed some resilience, fluctuating between 75.5K and 74K throughout the quarter.

I am - Daily Affirmations saw a significant drop in weekly downloads, from 32.2K at the end of March to 8.2K by the end of June. Revenue followed a similar trend, peaking at $2.1K in early April and decreasing to $913 by late June. The app's active users ranged from 96.5K to 87.5K over the quarter.

Productive - Habit Tracker had modest download numbers, starting at 4.2K and ending at 2.9K. Revenue showed a slight increase from $864 to $730 over the same period. Active users ranged from 20.9K to 14.2K throughout the quarter.

Daylio Journal - Daily Diary displayed consistent download numbers around 7.8K to 7.5K. Revenue saw fluctuations, peaking at $1.1K in mid-April and ending at $582 by late June. The app maintained a steady number of active users, ranging from 142.6K to 148.9K.

For more detailed insights and data, visit Sensor Tower.